Government of India

CUP-19: COVID Urban Practices : Innovation / Initiative

A Glimpse of Initiative


Cleanliness/ sanitization of public places, Community Radio


State/UT Name : Maharashtra

Place : Navi Mumbai

Type of Initiative : Innovation for Awareness

Date of Initiative : 02-04-2020

What Initiative Were Taken? : Cleanliness/ sanitization of public places, Community Radio

Details : NMMC has already disinfected and sanitized 100% of the public places within its area. All the roads, footpaths and other public places have been covered under this initiative. 23 vehicles are put into service to carry out this exercise. In the slums and hard to reach narrow streets / by-lanes the sanitization measures are carried out with the help of 100 spray pumps which are specially procured for this purpose. Navi Mumbai Municipal Corporation (NMMC) has taken up this app-based community radio mechanism to engage directly with the masses to disseminate the correct information on the steps taken by the Government authorities for the control of Covid-19 and other related information.

Outcome : It is observed that during instances of public discord, rumors and false information is propagated faster which is counterproductive to maintain peace and harmony in the community. Government authorities for the control of Covid-19 and other related information. This novel initiative will help to keep the rumors at bay and provide real time information to the public. There is no better and effective medium than Radio which is accessible to all.